New Year, New Resolutions

The calendar has reset, and we’re ready to seize 2025 with both hands. Last year, we set ourselves resolutions and we smashed them out the park! From embracing Southbourne’s vibrant high street to building impactful partnerships to giving back in meaningful ways, 2024 was a year of growth and achievement for Halo and our clients.

Now, as we look to 2025, we’ve set ourselves even bigger goals that will take our game to the next level…

#1 Supercharge our team from within

“There’s no doubt that our people are our greatest asset. We have experts in every area of marketing, and they all have one thing in common ‒ the ambition to be the best they can be. Whilst we’re always supporting their growth, we want to take it to the next level with even more career development opportunities, ensuring everyone has access to the tools and programmes they need to grow from within.” Jess Bain, Co-Founder

#2 Leverage the power of AI

“AI opens up so many exciting opportunities for ourselves and our clients, and we’re keen to harness its potential in 2025. Whether that’s enhancing customer experiences, optimising marketing campaigns, automating processes or streamlining operations, AI is set to transform businesses, and we want to be at the forefront of the revolution.” Nick Bain, Co-Founder

#3 Make an impact locally

“Since moving to Southbourne High Street just over a year ago, we’ve really loved being part of the local community. Pumpkin carving competitions, Macmillan bake sales, a reverse advent calendar and charity dance competitions saw us well and truly immersed into local life, but we can do so much more. We’ll be upping our game in 2025 and can’t wait to share our antics with you all!” Holly Young, Account Manager

#4 Champion our behaviours

“From an employee perspective, the best thing about Halo has to be its internal culture. We’re a team of like-minded people who support each other to be the best we can be ‒ not just for our clients, but for ourselves, too. Last year we created a set of company behaviours that epitomise our approach, and we’ll be bringing these to life in 2025 with new culture initiatives, reward programmes and culture-led recruitment.” Fi Holloway, Senior Copywriter

#5 Push our ambition to the next level

“The great thing about ambition is the sky’s the limit. Since Jess and Nick took over the business in 2022, Halo has gone from strength-to-strength; we’ve grown our team, partnered with incredible new clients and transformed our internal culture. But this is only the beginning. For us, success isn’t about getting bigger at any cost, it’s about achieving sustainable growth that is directly aligned to our values, and this is what we’ll continue to focus on in 2025 and beyond.” Carly Vrettos, Group Account Director

So there you have it! Five resolutions that will shape 2025 into yet another fantastic year for Halo. If you’re thinking about setting yourself some business goals, here’s our advice: make sure they align with your company values and objectives, and that they’re realistic and achievable. We’d love to chat them through with you, so feel free to get in touch ‒ we’re here to help you succeed!